Thursday, May 27, 2010

Job Opening - Metter Interactive

Account Executive, Internet Marketing
Metter Interactive has a career opportunity for a creative, analytical, Internet marketing savvy individual to work as an ACCOUNT EXECUTIVE at our Bethlehem, PA office. Metter Interactive is a search marketing agency specializing in search engine marketing, online advertising and web development services for a range of B2B and B2C organizations. Since 1996, Metter Interactive has grown steadily, helping clients achieve measurable results and establish an online presence through SEO, PPC, search marketing strategy, and web design services. We offer a fun, casual work environment with opportunities to become directly involved with, and rewarded for the agency’s growth. Are you a quick learner, self-starter, and possess an entrepreneurial spirit? Keep reading!

Job Description
The ACCOUNT EXECUTIVE, INTERNET MARKETING will be responsible for business development, account management, and campaign execution. This person will be responsible for selling and aiding the implementation of SEO, PPC, local and mobile search, email marketing, PR, and creative services. In addition, this person will manage the production of website and creative projects for his or her clients. This person must maintain a thorough understanding of trends in search marketing and will be instrumental in shaping the strategy and direction of search marketing campaigns for our clients.

Day-to-Day Account Manager, Online Marketing Responsibilities May Include:
• Manage day-to-day relationships with assigned clients
• Liaison between agency and clients
• Own and manage projects, ultimately being responsible for completion of a project to client satisfaction
• Work with the creative staff to translate client direction into successful executions
• Management and execution of all search marketing and search engine optimization activities for assigned accounts
• Identify search trends and opportunities to improve ROI
• Develop and manage SEO, PPC and search marketing strategies for assigned accounts
• Analyze data and web analytics, and report to clients and management
• Prepare materials, presentations, and reports for clients
• Prospect for qualified new business
• Make on location sales calls
• Develop and negotiate proposals, pricing, and contracts with accounts

Interested candidates should forward a cover letter, resume, and work samples to

Guest Blog Post: Using the internet to get the word out

Hi everyone -

Today's guest blog post comes from Ryan of  The Chamber has an exclusive deal with igotaguy that will help your website with search engine optomization.  Check out the post below, and make sure that your business has an active profile on the sites listed.


Over the last couple decades in the world of Local Business Advertising, businesses would take an ad in multiple local Phone Books in their area to gain exposure for potential consumers.  Why the phone book...? The Phone Book was known as the Source of information as to who was listed in the local area to provide that product or service.  Well established or marketing savvy business owners would sometimes take full or double page ads to brand their company name in their community.  The more you saw a company or it's logo, and the more you heard or read about them, the better the chances of that company being chosen when someone was searching for them.

Today, there is a similar concept - the internet, and it is just beginning to scratch the surface of its potential. The internet is a cloud of vast information, which in marketing can be a very good thing.  One of the benefits of the internet is that if you are willing to provide information that users or searchers are looking for, you can sometimes find cheap or even free real estate on the net. The primary focus of most websites is to generate traffic to their site.  How do you generate traffic? Simply by placing information you know people are or will be looking for.  The more information or better information you place on a site, the higher your placement on that site.

There are a multitude of websites local businesses can place themselves on as well as pertinent information about their business.  It is a good idea for business owners to make themselves aware of these site to not only take advantage of potential free listings, but to manage what people are saying about your business. Online local business listings allow business owners to edit the content of their existing listing, or to add a brand new listing. By verifying and claiming your listing, you can ensure that your basic information is up-to-date and provide additional details, such as photos, hours, and coupons.   Here are a few links to some of the major local business listing resources. 

Bing Local Listing Center:  

Our site,, is based on taking that concept of word of mouth advertising and utilizing the power of the internet. One of the differences about is that it is a site designed ONLY for Local Businesses with products or services needed on a daily or regular basis.  These businesses are typically the same businesses that would belong to a local chamber of commerce.  The power in this kind of site is that it is both affordable and effective.  The more a community takes advantage of sites that offer free or affordable placement and allow consumers the ability to give experience feedback on the companies they have used so that potential shoppers may gain consumer confidence.  This eases their fear of being taken advantage of because if a business does a poor job or takes advantage of a customer, their reivews may show it and less people will be likely to use them. So the more people use these sites, the more the business owners and the consumers benefit from it.  So make sure to do a little research, find the sites that list local businesses and make sure to monitor and manage what people are saying about you!

Daily Briefing, 5/27/10

Good morning everyone!  Here is what we have for you today.

With employment still rebounding, there is at least one industry that is hiring people by the hundreds: casinos, specifically for table games.  In Lehigh County, the newly renovated Courthouse was officially dedicated in honor of National Guard and other military reservists.  At a commissioners meeting yesterday, Lehigh County Commissioners scratched a proposal to consider pay raises for three county-wide row offices.  In the Easton Area School District, the District has reversed itself and restored many of its previous extra-circular cuts, as well as two teaching positions.  In Catasaqua, the Catasauqua Area School District has approved a budget that does not raise taxes.

In state-wide news, Jonothan Saidel has conceded in the race for Lt. Governor, officially making State Representative John Scott Conklin the winner.  Saidel was down by about 4,000 votes and opted against a state-wide recount, saying he believed that he was too far back.

In national news, the "top kill" procedure to stop the oil spill in the Gulf of Mexico is, thus far, going as planned.  Democrats announced yesterday that they would scale back benefits from a $190 billion jobs and economic relief bill yesterday, attempting to ensure that they could earn the passage of enough moderate votes.  There is bad news for the Small Business Administration, as it has officially run out of money for two of its loan programs.

That's it for now!  We'll be back later today.

Wednesday, May 26, 2010

Chamber Event: Health Care - It’s the Law of the Land, but How Will it Affect YOUR Bottom Line?

We have an event coming up that is geared towards helping business navigate the changes that will occur in the health care field with the passage of health care reform.  This is not a political event; rather, it is an educational seminar designed to assist businesses in navigating the new laws.

What:  The Greater Lehigh Valley Chamber of Commerce’s Healthcare Legislative Committee presents a business focused forum detailing the responsibilities that employers must comply with according to the new federal healthcare legislation, The Patient Protection and Affordable Care Act (PPACA).   Our partners, the attorneys of Gross McGinley, will articulate how the law applies in defined situations to businesses, sole proprietors on up! 

When:  Wednesday, June 23, 11:15am registration, 12:00pm program

Where:  Best Western Lehigh Valley (300 Gateway Drive, Bethlehem)

Cost:  $15 members, $30 non-members

Daily Briefing, 5/26/2010

Good morning everyone!  Here is today's Daily Briefing.

The Morning Call runs a story on the increasingly crowded casino market along the East Coast.  The Nazareth Area School District approved its budget yesterday, raising taxes 4.5%, or an average of $70 per year.  Good news for the Lehigh Valley International Airport, as traffic increased 4% in April from the previous year.  In Bethlehem, the city has installed thirty new security cameras.  In Easton, the city is considering banning smoking in city parks.

In state-wide news, the House Judiciary committee approved a bill that would put Pennsylvania in line with the "Castle Docterine," meaning that home owners would have the right to use a firearm against anyone trespassing on their property.  Congressman Sestak's claims that he was offered a job by the White House to get out of the Senate race continue to gain headlines, with Senator Dick Durbin (D-IL), the Democratic whip in the Senate, calling on the White House and Sestak to elaborate on the claim.  Senator Specter introduced Congressman Sestak yesterday at to Senate Democrats at their weekly lunch.  In Harrisburg, a grand jury report has called for significant changes to the Pennsylvania legislature, including shifting to a part-time body and cutting staff and salaries.

In national news, BP is set to try a "top kill" procedure to try and stop the oil spill in the Gulf.  Bill Nye, the Science Guy, explains in a video.  Haven't seen him in years.  Anyway....

We have two Chamber events today: a grand opening at We 'R Wireless in Lower Macungie and a Hellertown-Lower Saucon Business Spotlight at Starters Pub.

That's it for now!  See you later.

Tuesday, May 25, 2010

Pennsylvania's crumbling infrastructure is bad news for business

The American Society of Civil Engineers has released its a report on Pennsylvania's infrastructure, and the news is terrible.  On the whole, Pennsylvania infrastructure was given a grade of D+.  This is obviously awful news.  In terms of specific items, check out these grades:

Bridges:  C
Dams & Levees: C-
Drinking Water: D+
Navigable Waterways:  D+
Parks and Recreation: B-
Rail:  B
Roads:  D-
Schools: B-
Solid Waste:  C
Stormwater:  D-
Transit: D-
Wastewater: D+

These grades are obviously atrocious, and I wanted to print The Chamber's reaction below.  This press release came to us courtesy of Michelle Griffin-Young, The Chamber's Executive Vice President of Public Policy.

You'll also notice that the press release praises Governor Rendell for calling for a special session of the legislature to fix this problem.  This is a point I really wanted to hammer home: at The Chamber, we do not endorse political candidates or parties, but work to advocate for issues and how they effect business.  

Anyway, here is the press release:

Chamber says ASCE 2010 Report Card for PA is Bad News  for Business!
The Greater Lehigh Valley Chamber of Commerce (The Chamber) participated in today’s American Society of Civil Engineers (ASCE) press conference to release the “2010 Report Card for Pennsylvania’s Infrastructure.”

ASCE assessed 12 infrastructure categories including bridges, mass transit and roads.  The cumulative grade assigned to PA’s infrastructure is a D+ (

“These grades are pitiful-- we should be ashamed.  The Chamber’s members rely on a solid infrastructure system to ensure their 140,000 workers arrive safely each day, for the transportation of goods, and execution of services,” said Michelle Griffin Young, The Chamber’s Executive Vice President for Public Policy. 

On May 14th, The Chamber hosted Allen D. Biehler, P.E., PA Secretary of Transportation, as keynote for its Annual Eastern Region Transportation Luncheon.  Biehler and the 200 attendees discussed the PA Transportation Advisory Committee’s May report revealing that PA needs an additional $3.5 billion in annual funds to maintain existing state and local highway and bridge systems and public transit.

“Kudos to Governor Rendell for calling a special session of the Legislature to determine how to fix this broken system,” said Young.  She added, “The business community stands ready to partner with our public officials to improve all 12 categories of infrastructure impacting PA’s economic climate.”

Daily Briefing, 5/25/2010

Good morning everyone, and we are back!  Sorry for the delay, but at least the excuse was good - your blogger got married over the weekend.  No, I'm not kidding.  But, anyway, we are back, and here is today's Daily Briefing.

First, the important news: The Flyers are going to the Stanley Cup!

As a result of the stimulus funding, Community Action Committee of the Lehigh Valley may see more work when it comes to distribution of home weatherization funds.  Lehigh County announced that Fountain Hill, Salisbury and Coopersburg will receive funding for transportation improvements - the money comes from the casino and goes to those three municipalities because drivers may go through them while heading to the Sands Bethlehem.  Speaking of the Sands Bethlehem, it received good news over the weekend, as Moody's upgraded the fiscal outlook of the Las Vegas Sands Corporation from a negative to a positive, at least in part as a result of the opening of table games in Bethlehem; however, its bonds remain in junk territory ratings.  A report from the American Society of Civil Engineers was released on Pennsylvania's infrastructure, and the report was damning, giving the state low-marks on a variety of infrastructure-related categories and a D+ overall grade. 

In state-wide news, Joe Sestak's claim that the White House offered him a job to not run against Senator Arlen Specter in the Democratic primary is continuing to make headlines, with Pat Toomey and others pressing Sestak for more details.

In national news, it appears that a deal has been agreed to that would call for the repeal of the Don't Ask, Don't Tell policy that would allow homosexuals to serve openly in the military.

We have one Chamber event today: our monthly Women's Business Council luncheon, featuring a discussion on the benefits of returning to school.

Business Matters aired yesterday - the show dealt with whether or not government gives too much or too little.  The show will be available online later today.

That's it for now!  We'll be back later.  Have a great day, and we'll see you soon.

Thursday, May 20, 2010

Job Openings at Northampton Community College

Hi everyone -

Here are this week's job openings. As always, if you have any job openings that you'd like to share with us, please E-mail me at Thanks!

Instructors – Mechanical Courses

Instructor for mechanical courses covering types of components and fasteners; tool usage; operation and servicing of basic components and assemblies such as belts, chains, gear drives, bearings, seals, and couplings; component application to achieving different types of motion in automation and robotic manipulators. Associate degree, Bachelors degree preferred, hands-on experience required; training experience a plus. Classes start in June T/R evenings 3:00 - 6:00 pm. Send resume and three letters of recommendation to Jack Schreiber, Northampton Community College, 3835 Green Pond Rd, Bethlehem, PA 18020, or email to NCC is EEO/AA

Instructor - Software

The Center for Business & Industry is seeking a part-time trainer to meet our demands for corporate Microsoft Office (2003 & 2007) classes. Instructor should have advanced skills in the Microsoft Office applications (certification preferred), especially Excel and Access, and a minimum of two years of training experience in a business setting. Qualified applicants will also be asked to complete a 15-minute training demonstration and a skills assessment exam. Daytime availability is a must; evening opportunities may also be available. Send cover letter and resume to Stephanie Druckenmiller, Program Manager, Advanced Computer Training, Northampton Community College, 3835 Green Pond Road, Bethlehem, PA 18020 or via email to NCC is EEO/AA.


PT, temporary position at our Bethlehem Campus; from early August until late December; approx 20 hrs/wk. Experience working in career counseling and testing, knowledge of career theory, and familiarity with current employment trends, familiarity with current trends and issues pertaining to college students, ability to multi task in a fast paced, culturally diverse environment. Masters degree in Counseling. Send cover letter, resume and contact info on 3 professional references to Carolyn Brady, Northampton Community College, 3835 Green Pond Rd, Bethlehem, PA 18020, or email to by 6/4/10. NCC is EEO/AA.

Wednesday, May 19, 2010

Morning Call launches Valley Business Buzz

Hi everyone - the Call just launched a great new service that I wanted to share.  It's called the Valley Business Buzz.

In essence, it is a business news alert product.  It will provide information once a day, via E-mail, containing news and analysis about everything happening in the local, state and national business scene.  It actually seems very similiar to our Daily Briefing.  I asked Spencer Soper, one of the Call's reports, to describe Business Buzz.  Here's what he said:

And here’s my take:

The Valley Business Buzz features news about the Lehigh Valley business community, for the Lehigh Valley business community. During our trial phase last week, I spent mornings culling the day’s headlines while listening in at presentations regarding the local commercial real estate market and Just Born’s new Bethlehem Township shipping hub. So if your busy schedule prevents you from making a morning business event, The Buzz may be there. And we’ll send the take-aways right to your cell phone or e-mail box if you subscribe. This will also be a valuable tool for those looking to keep up on local networking and training opportunities, as well as hirings and promotions. We’re also looking for leads and feedback, so please share my contact info:

To register for it, click here.  To their credit, there are no registration forms to fill out - you can just register by allowing it to connect to one of six already existing services, including Google or Facebook.

This seems like a very cool product.  I'm looking forward to hearing more.

Daily Briefing, 5/19/10

Good morning everyone!  Here is today's Daily Briefing.

First things first, yesterday was the Pennsylvania Primary, it was a big day.  Congressman Joe Sestak defeated Senator Arlen Specter and will face former Lehigh Valley Congressman Pat Toomey in the general election.  Dan Onorato and Tom Corbett easily won their respective parties nominations for Governor.  In the race for Lt. Governor, the officially-endorsed Republican candidate, Jim Cawley, won an eight-person race; for the Democrats, however, the race is too close to call, with State Representative John Conklin holding a slim lead over Democrat Jonothan Saidel.  on Congressman Charlie Dent easily swept aside a primary challenge from Matt Benol and will face John Callahan in the race for Congress.  In the biggest local upset, State Representative Karen Beyer (R-131) was defeated by 23 year old Justin Simmons in her renomination bid.  Simmons will now face Democrat Mike Horton in the general election.  In other races, Republican Marcia Hahm defeated Democrat Cory Miller to win the special election for the 138th Legislative District, filling out the term of former Representative Craig Daly, who resigned in November after winning election as a Northampton County Judge.  In the 137th Legislative District, Charles Dertinger appears to have won the Democratic nomination, though the race is too close to call.  On the Republican side off the aisle, Joe Emrick cruised to a victory.

In other local news, after two and a half years of meetings and other wranglings, Walmart finally received approval to build a new store in North Whitehall Township.  As of Monday, crews are back at work at the Bethlehem Sands Hotel.  Air Products and Chemicals has invested $300,000 in the West Ward Neighborhood Partnership of Easton.

Well, we have a busy day today, with four events: a breakfast with the Phillipsburg Area Chamber of Commerce on proposed Labor and Employment Laws in New Jersey, a Grand Opening at Edward Jones in Coopersburg, golf tune-up sessions at Infiniti in Phillipsburg and a join lunch between the East Penn and Western Lehigh Chambers, featuring a program on the "State of the State" with State Representatives Gary Day and Doug Reichley.

That's it for now!  Have a great day, and we'll be back later.

Tuesday, May 18, 2010

The Continuing Problem of State Budget Revenue

I caught this article in the Wall Street Journal and thought it was worth sharing.  The summary is this: after months of slight improvement, state tax revenue faltered in many states during the month of April.  Pennsylvania is one of the states highlighted in the article.  The revenue drop is leading to additional problems for already beleaguered state budgets.

Some of the bullet points:
  • Some states saw massive shortfalls in terms of revenue collection projections - California came up 26.4% short, and they are arguably the state facing the worst fiscal crisis of all.  California is currently facing a budget gap of $19.1 billion.
  • This year, 38 states, plus Puerto Rico, are projecting a budget deficit of a whooping $89 billion.
  • Some states are now hoping for additional stimulus money to deal with the continuing problem.  Stimulus money helped states get through the past budget cycle, but most of that money goes away this year.
 Some notes specific to Pennsylvania:
  • In April, Pennsylvania came up 11.8% short of its revenue collections - that translates to $390.1 million.
  • To deal with the debt, Governor Rendell is looking to expand the sales tax, shift money from funds and cutting state spending.

Daily Briefing, 5/18/2010

Good morning everyone!  Here is today's Daily Briefing.

According to a new Lehigh Valley Purchasing Managers Survey, conducted by Kamran A. Afshar Associates, the economy is continuing to recover and local businesses are hiring more than firing - the first time that this has been the case since July 2008.  In Bethlehem, the Bethlehem Area School District approved a tax hike of 6% yesterday.  The budget also eliminates 41 positions through lay-offs or attrition.  UGI Utilities customers could be paying up to 8% less on next winter's natural gas as a result of price reductions.  Congrats to Foot Solutions of Easton, as they were honored by the Easton Area Chamber of Commerce (a Council of the Greater Lehigh Valley Chamber of Commerce) as the outstanding new business of the year. Local hispanic leaders yesterday denounced the Pennsylvania version of Arizona's recently passed illegal immigration law, House Bill 2479.

After all the polls and analysis, today is primary election day.  Polls are open from 7am to 8pm.  Since Pennsylvania has a closed primary, only Democrats and Republicans can vote in the election.

In national news, General Motors announced yesterday that it turned a profit of $865 million in the first quarter, a massive reversal of the $6 billion loss from the same time last year.

We have two Chamber events today: the Bethlehem Chamber of Commerce is holding their annual dinner and the LeBEAM Chamber of Commerce and Ambassadors are holding a Speed Networking event and Annual Awards ceremony.

Business Matters aired yesterday, debating whether or not the tea party is here to stay.  The show will be available online later today, and you can also check out the Business Matters blog for more information.

That's it for now!  Have a great day, and we'll be back later.

Monday, May 17, 2010

Question from a member

Hi everyone - we had a very interesting question from a member that we wanted to try and help get an answer on:

Our company has Christmas Eve & Christmas Day off this year. Since Christmas Day falls on a Saturday & our work week goes from Monday to Friday, what day are other companies in the Lehigh Valley taking off for Christmas? Since Christmas Day falls on Saturday, 12/25/10 do they have off on Thursday, 12/23/10 or Monday, 12/27/10? The same goes for New Year’s Eve & New Year’s Day. We have off on New Year’s Eve & New Year’s Day. Since New Year’s Day falls on Saturday, 1/1/11 do they have off on Thursday, 12/30/10 or Monday, 1/3/10? 

It's a good question, and I don't know what to tell her!  Chamber members, can you help?

Daily Briefing, 5/17/2010

Good morning everyone, and a Happy Monday to you! Here is today's Daily Briefing.

The Lehigh County Bar Association is promoting its initiative, which seeks to make children more aware of the dangers posed by Social Media.  The City of Easton will spend the summer working on numerous stress projects, including a $10 million project to install new water mains.

Today is the last day before the primary tomorrow.  It is also the day of the special election between Democrat Mark Critz and Republican Tim Burns to replace Congressman Jack Murtha in the12th Congressional District., with the last poll taken showing Burns with a slim 48-47% lead

In national news, the U.S. Senate appears likely to pass financial reform legislation that would completely overhaul U.S. financial institutions. Congress has until June 1 to pass a "patch" that would stop Medicare reimbursements to Doctors from being cut 21%.  There is some good news when it comes to the oil leak in the Gulf, as BP was able to insert a tube into the leak that is capturing some of the oil.

Business Matters airs today, featuring a discussion on the Tea Party, its effects and whether or not it is here to stay.  The show will air tonight at 8pm on WFMZ-TV.

That's it for now!  Have a great day, and we'll see you later.

Friday, May 14, 2010

Chamber to host webinar on Privacy Controls and Social Media

Just wanted to pass this event information along to our Social Media-oriented audience:

Event Information: Navigating Privacy Settings for Social Media

Social Media has dramatically increased the amount of information available online - but, in the process of doing so, it has made our world much smaller and privacy much more difficult to maintain. How can you actively use Social Media, but still control how much of your personal information is broadcast to the world? This interactive webinar will show you how to best manage complicated privacy controls and ensure that you and your personal information is protected. It will guide you, step-by-step, through the process of setting up active and robust privacy controls that allow the right people to see the right information.
When: Monday, June 7, 1:30pm

Pricing Information: $10 members, $20 non-members
To register: Contact Marta Anglade at

Daily Briefing, 5/14/2010

Good morning everyone!  Here is today's Daily Briefing.

Chalk this one up to the recession: most area hospitals lost money last year, with the exception of the St. Luke's Hospital & Health Network.  The Freddy award nominations were announced yesterday; congrats to the Easton Area School District, which won a record 17 nominations for productions of "Rent" and "Sweeney Todd."  In Bethlehem, the City has announced its first proposed zoning overhaul in thirty yearsGood Shepherd Rehabilitation Network announced yesterday that they will be partnering with the Children's Hospital of Philadelphia to run their rehabilitation services.  Two more area school districts have had their budgets finalized; in Northwestern Lehigh, taxes will rise by 2.5%; in Salisbury, taxes will rise by an average of $100 after staff was laid off to compensate for declining enrollment.  In Lehigh County, the county's three row officers are asking for raises after not receiving any since 2008.  A committee in Easton is studying the same issue for Council members.

The Morning Call runs a story profiling the race for Senate between Arlen Specter and Joe Sestak; the Express-Times does the same.  Meanwhile, a new Morning Call/Muhlenberg tracking poll is unchanged since yesterday, showing each tied at 44%.  The race for Governor also remains relatively unchanged; Dan Onorato still leas with 39%, Anthony Williams at 14%, Joe Hoeffel at 11% and Jack Wagner at 9%.

Many economists are now saying that millions off jobs lost in the recession will never return, as companies have learned to do more with less.

We have one Chamber event today - our annual Transportation Luncheon.

That's it for now!  See you later today, and have a great weekend.

Thursday, May 13, 2010

Square launches mobile payment options - this could be huge

One of the newest devices to hit the streets is Square, and this device really has the potential to change the business world.

Simply put, square is a mobile credit card payment device.  It plugs into an iPhone, iPod Touch, iPad or Android phone.  Once it is plugged in and you have downloaded the application, you can use the device to run credit card payments.  Square boasts many features, including:

  • Free download and the "square" itself is sent to you for free.
  • Sends receipts to your E-mail or phone.
  • Create customer rewards without customers ever having to exert any effort.
  • Track sales and finances.
  • Automatically determine percentages for tips.
  • Sends information in real time.
Square also boasts simplicity (no merchant account required, no payment necessary to get the device, no contract, no set-up fee, no monthly fee and no-monthly minimum) and competitive rates (2.75% + $.15 per transaction).

Here's a video that explains more:

Square's CEO is Jack Dorsey, who previously worked as one of the creators of Twitter.  Translation: this guy knows what he is talking about and knows what he is doing.  This device has the potential to be huge.

What do you think?  Will you use the Square?

Job Opening Northampton Community College

Hi everyone -

Here are this week's job openings. As always, if you have any job openings that you'd like to share with us, please E-mail me at Thanks!

Program Manager, Materials and Weld Training

FT- Manage NCC’s Materials Testing and Weld Training program. Responsible to oversee and participate in: 1) curriculum development, instructional delivery, student advising; 2) management and training of instructors, equipment repairs and material acquisition ; 3) assisting Center for Business and Industry in the marketing and delivery of customized services to industry. Candidates should posses a valid Certified Welding Inspector (CWI) credential with no less than 15 years of industrial experience in code welding and metal fabrication. Must have a working knowledge of the following manual and semiautomatic processes and equipment: SMAW, GTAW, GMAW, FCAW, SAW, TB and S along with CAC-A, PAC and OFC thermal processes on steel, stainless steel and aluminum as applied to sheet, plate, pipe and tubing. Also must have a working knowledge of NDT Level I & II (VT, MT, PT, UT and RT) along with applied metallurgy, mechanical testing and metallographic procedures along with the ability to interpret welding codes. Send letter, resume, and names, addresses and phone numbers of 3 professional references to Human Resources, Northampton Community College, 3835 Green Pond Rd, Bethlehem, PA 18020, or email to by 5/21/10. NCC is EEO/AA.

Instructors – Mechanical courses

Instructor for mechanical courses covering types of components and fasteners; tool usage; operation and servicing of basic components and assemblies such as belts, chains, gear drives, bearings, seals, and couplings; component application to achieving different types of motion in automation and robotic manipulators. Associate degree, Bachelors degree preferred, hands-on experience required; training experience a plus. Classes start in June T/R evenings 3:00 - 6:00 pm. Send resume and three letters of recommendation to Jack Schreiber, Northampton Community College, 3835 Green Pond Rd, Bethlehem, PA 18020, or email to NCC is EEO/AA


PT - Wash dishes, utensils, glassware, pots and pans. Return clean equipment to proper location. Keep dish area clean and free from debris. Take trash out to dumpster. Clean walls, tables, stoves and any other pieces of equipment as needed by the culinary arts department. Typical shifts will be from 4:00pm until the restaurant has closed. Most common closing time is 11:00pm. This employee will have two or three shifts per week and on average will have approximately 12 - 15 hours. Please contact Duncan Howden at 610-861-5593 or NCC is EEO/AA.

Daily Briefing, 5/13/2010

Good morning everyone!  Here is today's Daily Briefing.

The Morning Call and Lehigh Valley Career Link held a job fair at Coca-Cola Park yesterday; the Valley's unemployment remains at 9.8%.  The Call also runs a story on the primary election fight between Congressman Charlie Dent and Matt Benol of Palmer Township.  The Express Times also runs two election reviews: one on the six candidates running for Governor and one on the three candidates running for State Representative in the138th Legislative District; the seat was formerly held by Craig Daly, who was elected as a Northampton County judge last November. We have quite a few school budgets in the news today; Saucon Valley hiked property taxes 2%; in Southern Lehigh, taxes rose 3.4%, and in the Northampton Area School District, taxes rose 3.3%.

The most recent Muhlenberg/Morning Call tracking poll shows that the Senate race between Joe Sestak and Arlen Specter remains tied at 44%.  The race for Governor also remains largely unchanged, with Dan Onorato still holding a commanding 39% of the vote, Anthony Williams at 14%, Joe Hoeffel at 11% and Jack Wagner at 9%. Another poll shows that, in a hypothetical general election, Pat Toomey holds a 42-40% lead against Joe Sestak, but a 47-40% lead against Arlen Specter. 

Here is some good news: according to analysts, gas prices have peaked and will likely start to fall by Memorial Day.  A new national poll shows that 80% of Americans believe that the two-party system is broken, and 31% of Americans think that we need a third party.  There is mixed news on the foreclosure front; while foreclosures dropped 2% compared to last year, banks also took a record 92,000 homes in April.

After four events yesterday, things have mellowed for us and we only have one Chamber event today: a joint Young Professionals mixer with LVEDC at the Civic Theatre of Allentown.

Whew!  That's it for now.  We have at least two more entries coming later today; see you soon!

Wednesday, May 12, 2010

Personal landing page?

If you are anything like me (and God help you if you are, but that's a whole other subject :), you likely have many different web/social media pages that you operate and update on at least a somewhat regular basis.  Personally, I have:

  • Personal/work website
  • Personal/work Facebook
  • Personal/work Twitter
  • Personal LinkedIn
  • Work YouTube Channel
  • Work Blog
Forgetting, for a moment, that all of this requires significant effort to maintain, it can be time consuming to direct people the contact you at the appropriate venue.  Even business cards have gotten more complicated.  At The Chamber, we are now using the front and back of our business card (see below):



My point is this: the breadth of different electronic media has led to a rise in "personal landing pages."  I am relatively unfamiliar with the topic, but came across one site that looked impressive:  The concept is pretty simple - instead of directing someone to one particular page (your blog, Facebook page, LinkedIn profile, etc), you direct them to your personal landing page.  From there, there are easy to view and click-on links that will take a person to any number of other websites.  The interface on is crisp and simple and allows you to design a relatively professional looking page without having much graphic design expeirence.

Does anyone out there have familiarity with these types of pages?  What has been your experience?

Daily Briefing, 5/12/10

Good morning everyone!  Here is today's Daily Briefing.

The City of Easton got some bad news yesterday, with a U.S. Court of Appeals ruling that the City, not its insurer, has to pay the $5 million settlement to the widow of Jessie Solomon.  In School District news, Northern the Northern Lehigh School District and teachers have struck a deal that will create 3.5% pay hikes for the next three years, but will require teachers to pay more for their health care.  The Whitehall-Coplay District was able to cut its property tax hike from 7.27% to 3.68%.  The East Penn School District has proposed a 3.9% tax hike with their preliminary budget.  In real estate news, at least one expert is predicting that the Valley's housing market will stabilize with prices continuing to be kept low for the immediate future.  The same panel, however, predicted that commercial properties will continue to see a difficult year.  The news comes on the heels of a new survey that noted that nearly 1 in 5 Valley homes are under water, meaning their owners owe more on the homes than they are worth.

The Muhlenberg/Morning Call tracking poll now shows a tied race for the U.S. Senate, with Senator Arlen Specter and Congressman Joe Sestak knotted at 45% each.  In the race for Governor, Dan Onorato still holds a commanding lead at 37%, with Senator Anthony Williams at 15%, Auditor General Jack Wagner at 9% and Montgomery County Commissioner Joe Hoeffel at 8%.  A new poll from Qunnipiac shows Specter with a 44-42% lead.

We have a very busy day at The Chamber, with four events: the Southern Lehigh Chamber of Commerce Shining Star and Scholarship Awards, the Phillipsburg Area Chamber of Commerce Mayors Luncheon, Golf Tune-Up Sessions at Infini-Tee Golf Center in Phillipsburg and the Allentown Chamber of Commerce Awards Dinner.  Whew.  Look for Chamber staff to be crossing the Valley today!

Anyway, that's all we have for now.  See you later today!

Tuesday, May 11, 2010

Interesting: U.S. Carbon Emissions Dropped 7% in 2009

According to this blog entry from Fast Company, carbom emmissions dropped 7% in 2009, the largest drop percentage drop since the U.S. Energy Information Administration started tracking the data in 1949.  The drop equated to 405 million metric tons of carbon that wasn't put into the atmosphere.

According to the entry, the economic downturn is largely (although not entirely) to blame for the drop.  This tracks with other studies that have shown that the recession resulted in less miles travelled in cars (and thus less traffic as well). although an increased use of renewable energy sources and an enhanced vehicle efficency played a role as well. 

Kind of a weird way to think about things - the recession apparently does have some enviornmental benefits.  Now, here's the real question: what will happen to this trend as the economy continues to recover?

Daily Briefing, 5/11/10

Good morning everyone!  Here is today's Daily Briefing.

368 Lehigh Valley families qualify for federal aid to cover day care payments so that the parents can go to work.  The funding for this program comes from the stimulus.  Gas in the Lehigh Valley has hit an average of $2.89 a gallon, up from $2.86 a month ago and up 30% at the same time last year - but, there is good news, with analysts predicting a drop in gas prices.  The Borough of Wilson yesterday became the 33rd community in Pennsylvania to pass a law requiring that lost or stolen handguns must be reported.  J.G. Petrucci has purchased 17.1 acres of brownfields for redevelopment at the Lehigh Valley Industrial Park VII site in Bethlehem.

In state-wide news, the Muhlenberg/Morning Call tracking poll has the Specter-Sestak battle relatively unchanged from yesterday, with Sestak holding a 47-43% lead.  The primary is a week from today.  The Call also runs a story on the race and Sestak's continuing momentum.  Meanwhile, Pat Toomey launched his first TV ad of the Senate race.  A new Rasmussen poll shows that Toomey holds a 42-40% lead over Sestak, but a 50-38% lead over Specter.

There was good news yesterday, as the stock market rose 400 points, the best day in 14 months.  Hopes that the European debt crisis was stabilizing after the nearly $1 trillion Greece bailout were largely responsible for the rise.  The changing home rental has lost its number two business, with all Hollywood Video stores now set to close

We have one Chamber event today - an event on "The Power of Social Networking," hosted by Mike Schlossberg (your resident blogger) at the Villa on the Green, Riverview Country Club, in Forks Township.

Business Matters aired yesterday, featuring a debate on the recently passed immigration bill in Arizona.  The show will be available online later today, or you can check out the Business Matters blog for more info and to join in the debate.

And that's it for now!  We'll be back later today.  See you then!

Monday, May 10, 2010

Serious lack of sleep = being drunk?

As someone who perennially doesn't get enough sleep, I caught this article and had to pass it along.

The blog entry, which discusses a National Geographic Magazine article, discusses the dangers and performance impairment of not getting enough sleep.  According to the article, "going without sleep for 24 hours or getting only five hours of sleep a night for a week is the equivalent of a blood alcohol level of 0.1 percent."  Yipes. 

This entry made me look a little bit deeper on the subject, so I found the study noted. Some of the highlights from the study:
  • Fatigue leads to more than just sleepiness at work - it can be a factor in serious accidents, including the 1979 accident at Three Mile Island and 1986 Chernobyl meltdown.
  • One study found that limiting Doctor's shifts at hospitals (and thus increasing their amount of time not working and sleeping) can reduce medical errors by as much as 36%.
  • An estimated 100,000 car crashes are a result of fatigue.
  • Any period of being awake more than 16 hours will typically lead to a decrease in cognitive performance.
Anyone else want a nap?

Daily Briefing, 5/10/10

Good morning everyone!  Here is today's Daily Briefing.

The Morning Call runs a profile on KidsPeace, a local agency that works with troubled teens.  In Whitehall, local officials are working to revitalize a historic shopping district south of Macarthur Road.  The Wilson Area School District is considering enacting a tougher cyber-bullying policy that would potentially punish what a student does in their private time online if their actions lead to a disruption in the classroom.  LANTA is looking to raise its multi-fare rides.  The increase will be anywhere from 8-20%.

In a quirk of economics, the economy added 290,000 jobs in April, the largest gain in four years.  However,  the unemployment rate still went up from 9.7% to 9.9%, since more people are now looking for jobs again, causing the unemployment rate to rise.  In other news, President Obama is expected to announce later today that he is nominating Elena Kagan to the United States Supreme Court.  Kagan currently serves as the Solicitor General.  She will be filling the vacancy left by Justice John Paul Stevens retirement.  European leaders have struck a deal to provide almost $1 trillion in funding to try and stop an accelerating debt crisis in Greece that is threatening to engulf Europe and the rest of the world's financial markets in chaos.

Business Matters airs tonight at 8:00pm on WFMZ.  Tonight's topic will be a debate on the immigration bill passed in Arizona.  You can also comment on the show at the Business Matters blog.  Incidentally, we also run a weekly E-mail blast for Business Matter that contains inside info, the show's schedule and more.  If you would like to be included on the list, please E-mail me at  

And that is it for now!  Have a great day, and we'll be back later.

Friday, May 7, 2010

Job Opening - First Star Bank

Hi everyone -

Here are this week's job openings.  As always, if you have any job openings that you'd like to share with us, please E-mail me at  Thanks!

Please fax or email resume to: Pamela M. Kohler - Loan Servicing Manager at 610-691-5658 or

Loan Servicing Administrator
Primary Function: Escrow Servicing        
Responsibilities include but are not limited to:
·         Escrow system set-up
·         Set up individual loan escrow accounts, taxing authorities
·         Record and disburse taxes, PMI and  force place insurance premiums
·         Review insurance cancellations for force placement of insurance and process on Vendor Website
·         Reconcilement of force place insurance billing on Vendor Website
·         Annual escrow analysis processing
·         Process morning batch reports for distribution to department head
·         Process payoff quotes and payments
·         Collection of delinquent accounts as assigned
·         Customer Service
·         Filing as required
·         Comply with Bank Secrecy Act Policy and Procedures
·         All other duties as assigned
·         Escrow processing knowledge
·         Ability to work independently
·         Strong organizational skills
·         Capable of meeting deadlines
·         Basic computer knowledge
·         Basic loan documentation knowledge

Thursday, May 6, 2010

Shula's "Power Players Cocktail Party" featuring The Chamber's own CEO Tony Iannelli

Join us and meet Tony Iannelli, The Chamber's CEO at Shula's Steakhouse. Tony is featured in the latest edition of Valley Social Magazine. Thursday, June 3rd from 5:30pm - 7:30pm. Complimentary hors d’oeuvres, valet parking.

Daily Briefing, 5/6/2010

Good morning everyone!  Here is today's Daily Briefing.

In Forks Township, Supervisor Michelle Rogers has resigned, citing conflicts with other supervisors and job conflicts.  The Morning Call runs a story comparing and contrasting the candidates for Representative Richard Grucela's State Representative seat in the 137th Legislative District.

Congressman Patrick Murphy has won a seat on the powerful appropriations committee, filling the vacancy left by Congressman Jack Murtha's death.  And, with polls showing a tightening race, the Democratic Senate Campaign Committee has begun to pay for ads on behalf of Senator Arlen Specter.

A 100-ton dome is being shipped to the Gulf of Mexico in an attempt to contain the widening oil slick there.  In some interesting world-wide news, Britain goes to the polls today to cast their ballots for parliament in what is expected to be a close election.

That's it for today - hmm, slow news day!  Anyway, we'll be back later.  See you then!

Wednesday, May 5, 2010

Greater Northern Chamber of Commerce Spirit Awards

Daily Briefing, 5/5/2010

Good morning everyone!  Here is today's Daily Briefing.

On first reading, Bethlehem has approved a ban on hand-held cell phone use while driving.  The ban would take effect on August 1 and will have its second and final vote on May 19.  In Macungie, Borough Council approved a settlement between the Mayor and Police Chief.  The settlement details will be released after it has been signed by all parties involved.

In state-wide news, State Representative Daryl Metcalfe (R-12) has proposed immigration reform legislation that is based on the recently passed Arizona legislation.  In the race for the Democratic nomination for Governor, all four Democratic candidates are now on the air with TV ads.

New research has come out that shows performance reviews have little to no effect in motivating employees - in fact, in some cases, it can have the opposite affect and make bad performance worse.  A new report indicates British Petroleum, still battling the disastrous oil spill in the Gulf of Mexico, has lost $32 billion in value as a result of declining stock prices.

That's it for now!  Have a great day, and we'll be back later.

Tuesday, May 4, 2010

Women's Business Council presents: Domestic Violence in the Workplace

Good morning everyone! As you may know, we have quite a few very active regional Chambers that are part of The Chamber as a whole. Here is an update from the LeBEAM Chamber.

LeBEAM Chamber News!
The LeBEAM Chamber, proud partner of The Chamber has exciting news…check us out!
Join us as we celebrate our 3rd Year Anniversary and Awards Dinner on Tuesday, May 18th from 5pm to 7pm at Gaetano’s Restaurant (SouthMoore Golf Course).
LeBEAM is partnering with the Chamber Ambassador Team for a Speed Networking event...
bring plenty of business cards and have fun while building your business leads!

Enjoy Gaetano’s delicious Italian cuisine, cash bar, and of course wonderful giveaways~
local businesses donated great gifts that will be raffled off throughout the evening.
This is one event you will not want to miss! Local golf pro, Jim Muschlitz will be available to give members golf tips!

The LeBEAM Chamber and The Chamber will honor The Home News with the 2010 Community Spirit Award and will award The East Allen Township Volunteer Fire Department with the 2010 Community Grant Award. The LeBEAM Community Spirit Award was created to honor and celebrate businesses in the LeBEAM area (parts of Lehigh, East Allen, Moore townships, Chapman and Bath Borough) that have demonstrated a commitment to the community. Ideal nominees are those businesses and/or employees that contribute to the community. The grant was established to help support a non-profit organization serving people in the Moore, East Allen, Lehigh Townships, Bath and Chapman areas. Past winners include Meals on Wheels and the Northampton Food Bank.

LeBEAM is always on the move serviing the communtiy and supporting local businesses…mark you calendar, keep an eye out for more details and plan to join us for the following future events:

Bath Farmer’s Market Mixer, June 18th
The Bath Farmer’s Market is a producer only market bringing fresh local food to the community every Friday from Spring to Fall. Join the LeBEAM Chamber from 4:00 P.M. to 6:00 P.M. for a Chamber Mixer while shopping for wonderful fresh produce!

Amore Winery Mixer, August 4th
Amore Winery (6821 Stuben Road, Nazareth) 5:00 pm to 7:00 pm.
Join LeBEAM and our friends for an evening enjoining the sensory examination and evaluation of wine and sampling of complimenting cheeses and hors d’ oeuvres and, of course, excellent networking. $15 covers the cost of the wine tasting, a souvenir wine glass and the food, including an array of fine cheeses. Additional bottles of wine and wine glasses are available for purchase.

Beer Tasting Event with The Bethlehem Chamber, September 22nd
Bethlehem ~ 5:00 P.M. to 7:00 P.M.
Join the LeBEAM and Bethlehem Chambers for a beer-tasting mixer just a few days before Celtic Fest! Beer, food, fun and networking!

Daily Briefing, 5/4/2010

Good morning everyone!  Here is today's Daily Briefing.

If you haven't yet switched electricity providers for your home electric, check out the new, a website designed to help you do just that.  The Morning Call also is running a story this morning on Allentown's attempts to create a restaurant row on Hamilton Street.  Speaking of Allentown, be warned, one of the cities major gateways on Macarthur Road/7th street will be closed periodically throughout the summer for repairs.  In the Northampton Area School District, a proposed 1.50 mill tax increase was trimmed by .05 mills last night, leaving a 1.45 mill increase still on the table.  In the Northern Lehigh School District, a state error in how their aid formula was calculated will cost the district $166,000.  In the Wilson Area School District, taxes will increase but by only 1%.

In state-wide news, property tax relief from gaming is expected to be about the same as last year.  However, there was some very bad news on a state-wide level, as a $1.1 billion gap has opened up in the state budget.  Another poll shows Congressman Joe Sestak gaining on Senator Arlen Specter in the race for the Democratic nomination for Senate, with Sestak trailing Specter by only a 47-39% margin.

In national news, auto sales were down from March but up from April 2009.  In case you missed it yesterday, United and Continental announced that they plan on merging.  If the merger is approved, it would create the largest airline in the world.  The Senate will begin voting today on proposed financial reform legislation.  A new poll shows that Americans support Arizona's immigration legislation by a 51-36% margin.

We have one Chamber event today: a Northern Lehigh lunch at The Terrace in Walnutport, featuring a discussion on the best type of insurance for your business.

Business Matters aired yesterday, featuring a debate on whether or not homosexuals should be allowed to serve in the military.  The show will be available online later today, and you can check out the Business Matters blog to join in the very active debate.

That's it for now!  Have a great day, and we'll see you later.

Monday, May 3, 2010

Welcome, new members!

We wanted to take a moment and welcome our newest chamber members!  Here is some information on Chamber Membership - if you are interested in joining The Chamber, please E-mail me at
AARP Foundation WorkSearch
10 East Church Street, Suite 501
Bethlehem, PA  18018
(610) 865-3002

ADP Barlow Insurance
100 North Third Street, Suite 301
Easton, PA  18042
(908) 382-6625
Business Type:  INSURANCE

Allstate Insurance Co. - Rivera
1457 MacArthur Road
Whitehall, PA  18052
(610) 432-4202
Business Type:  INSURANCE

Cornerstone Management Resources Inc.
1802 Hamilton Street
Allentown, PA  18104
(610) 437-1375
Business Type:  INSURANCE

Cosi Cafe
2880 Center Valley Parkway #640
Center Valley, PA  18034
(610) 797-8801

Dave's Deli & Gelato - Main Street
428 Main Street
Bethlehem, PA  18018
(610) 868-3400

Dave's Deli & Gelato - Morton Street
3 West Morton Street
Bethlehem, PA  18015
(610) 849-2582

Dave's Deli & Gelato - Stoke Park
310 Stoke Park Road
Bethlehem, PA  18017
(610) 882-3663

F&L Tire Service
2360 Schoenersville Road
Bethlehem, PA  18017
(610) 691-1411

Genesis Insurance Advisors LLC
3215 Hokendauqua Street
Whitehall, PA  18052
(484) 866-3536
Business Type:  INSURANCE

Hello Burrito
38 West Broad Street
Bethlehem, PA  18018

Holy Family University - Woodhaven
1311 Bristol Pike
Bensalem, PA  19020
(267) 341-5001

Innovative Employer Solutions
146 North Street, Suite 3
Lehighton, PA  18235
(610) 377-3807

Integrity Mechanical Inc.
PO Box 870
33 Appletree Lane
Plumsteadville, PA  18949
(215) 766-0062

Lehigh Valley Polish Water Ice
1521 Easton Avenue
Bethlehem, PA  18017
Business Type: 

Liquid Lightning
223 Wanaque Avenue
Pompton Lakes, NJ  07442
(888) 882-3143

Metter Interactive
518 Main Street, Second Floor
Bethlehem, PA  18018
(610) 419-4510

mpower design
48 East Market Street
Bethlehem, PA  18018
(570) 688-6006

New England Financial
1605 Valley Center Parkway, Suite 180
Bethlehem, PA  18017
(610) 861-8600

Northerner Scandinavia Inc.
2944 Betz Court "C"
Orefield, PA  18069
(610) 366-1011
Business Type:  ECOMMERCE

Paula Ream Writer & Communications Professional
8476 Seemsville Road
Northampton, PA  18067
(610) 393-8922

Pure Magic Productions Inc.
121 East Wayne Avenue
Easton, PA  18042
(484) 226-5012

Quality Home Repair
6243 Hickory Road
Slatington, PA  18080
(917) 519-4897

Robert L. Doninger & Associates dba Franchise Solutions 4 You
6141 Hanoversville Road
Bethlehem, PA  18017
(973) 809-5986

Sharon V. Elwell Psy.D. LLC
1901 Hay Terrace
Wilson, PA  18042
(215) 605-3087

119 East Saucon Street
Hellertown, PA  18055
(484) 851-3187
Business Type: 

The White Picket Fence
530 Main Street
Bethlehem, PA  18018
(610) 691-0203
Business Type:  RETAIL SALES
T-Mobile - Ozimek
2552 MacArthur Road
MacArthur Towne Center
Whitehall, PA  18052
(610) 504-3374; (717) 682-4787

Uptime Computer Service
2192 Focht Avenue
Bethlehem, PA  18015
(610) 570-8030

Weichert Realtors- George Santoro
3010 William Penn Highway
Easton, PA  18045
(610) 504-7923

Worldwide Insurance & Reinsurance Services Inc.
434 Market Street, Suite 200
Lewisburg, PA  17837
(570) 523-8437
Business Type:  INSURANCE

Zep Sales & Service
860 Nestle Way, Ste. 200
Breinigsville, PA  18031
(610) 530-4521